Top-Tier Publications

“The Implications of Firms' Derivatives Usage on the Frequency and Usefulness of Management Earnings Forecasts” Raluca Chiorean, J.L. Campbell, S. Cao, and H.S. Chang. Contemporary Accounting Research. (2023).

Asante‐Appiah, B., and D. S. Sharma. 2022. Determinants and Consequences of the Severity of Executive Compensation Clawbacks, forthcoming at Contemporary Accounting Research.

Aghazadeh, S., M.K. Dodgson, Y.J. Kang, and M. Peytcheva. 2021. Revealing Oz: Institutional Work Shaping Auditors’ National Office Consultations. Contemporary Accounting Research 38 (2): 974-1008.

When is the Averaging Effect Present in Auditor Judgments?Lambert, Tamara and Peytcheva, Marietta. Contemporary Accounting Research 37(1): 277-296 (March 2020).

Valuation Implications of Unconditional Accounting Conservatism: Evidence from Analysts' Target Prices (Jae Bum Kim, Alexander Nekrasov, Pervin Shroff, and Andreas Simon), 2019, Contemporary Accounting Research, 36(3): 1669-1698.

Internal Control and Operational Efficiency (with Qiang Cheng, Beng Wee Goh and Jae Bum Kim), 2018, Contemporary Accounting Research, 35 (2): 1102-1139.

Peytcheva, M. 2023. He, Him, His: Masculine Language in Professional Guidance and Assessed Equity and Inclusion of Women and LGBTQ+ People in the Profession. Accounting, Organizations and Society 106.

Dodgson, M. K., C. P. Agoglia, and G. B. Bennett. 2021. The Influence of “Relationship” Partners on Client Managers’ Negotiation Positions. Accounting, Organizations and Society.

"Audit Time Pressure and Earnings Quality: An Examination of Accelerated Filings" with Lambert, Tamara, Keith Jones, Joseph R. Brazel, and Scott Showalter. Accounting, Organizations and Society, vol. 58, pp. 50-66, (April 2017).

Lambert, Tamara, Agoglia, Chirstopher P., and Richard C. Hatfield, 2015, “When Do Audit Managers Prefer Staff to Underreport Time?” Accounting, Organizations and Society.

Peytcheva, Marietta, Church, Bryan,Yu, Wei, and Ong-Ard Singtokul, 2015, “Perspective Taking in Auditor-Manager Interactions: An Experimental Investigation of Auditor Behavior,” Accounting, Organizations and Society 45, 40-51.

Zureich, J. (2023). The (un)Controllability Principle: The Benefits of Holding Employees Accountable for Uncontrollable Factors. Journal of Accounting Research, 61(2), 653-690.

Credit Default Swaps and Managers' Voluntary Disclosure (Jae Bum Kim, Pervin Shroff, Dushyantkumar Vyas, and Regina Wittenberg Moerman), 2018, Journal of Accounting Research, 56 (3): 953-988.

Tang, Leo, Dimitrov, Valentin, and Darius Palia, 2015, "The Impact of Dodd-Frank on Credit Ratings," Journal of Financial Economics 115, 505-520.

Levelling the Playing Field Between Large and Small Institutions: Evidence from the SEC's XBRL Mandate (Niel Bhattacharya, Young Jun Cho, Jae Bum Kim), forthcoming at Accounting Review.

Jeremy Bentley, Matthew J. Bloomfield, Robert J. Bloomfield, Tamara A. Lambert. 2024, “Drivers of Public Opinion on the Acceptability of Distorting Performance Measures,” The Accounting Review.

Dodgson, M. K., C. P. Agoglia, and G. B. Bennett. 2023. The Effect of Negative Expectancy Violations and Relational Familiarity on Client Managers’ Negotiation Positions. The Accounting Review, 1-24.

Burke, J., D. Young, K. Towry, and J. Zureich. (2023). Uncertain Sticks and Carrots: The Effect of Contract Framing and Contract Uncertainty on Employee Effort. The Accounting Review, 98(1), 139-162.

Schuhmacher, K., Towry, K. L., Zureich, J. (2022). Leading by example in socially driven organizations: The effect of transparent leader compensation contracts on following. The Accounting Review, 97(3), 373-393.

"The Effect of Increased Auditor Disclosure on Managerial Decision Making: Evidence from Disclosing Critical Audit Matters" Tamara Lambert with Jeremy Bentley and Elaine Wang. Forthcoming (January 2021) at Accounting Review (accepted February 2020).

Dodgson, M. K., C. P. Agoglia, G. B. Bennett, and J. Cohen. 2020. Managing the Auditor-Client Relationship Through Audit Partner Rotations: The Experiences of Audit Firm Partners. The Accounting Review, 95 (2): 89-111.

Feifei Wang, Xuemin (Sterling) Yan, Lingling Zheng, 2024, Institutional Trading, News, and Stock Market Anomalies, Journal of Accounting and Economics 78.

Kathleen W. Hanley, Alan D. Jagolinzer, Stanislava Nikolova, Strategic Estimation of Asset Fair Values," Journal of Accounting and Economics (2018).

Singh, Manasvini, and Jacob Zureich. 2024, "Do Physicians Improve More from Positive or Negative Feedback?." Management Science.

Zhang, D., Nault, B. R., X. Wei. “The Strategic Value of IT in Setting Productive Capacity” Forthcoming at Information Systems Research.

Rivera, M., Jiang, J., & Kumar, S. (2024). Seek and Ye Shall Find: An Empirical Examination of Seeking Feedback on Employee Performance Ratings. Information Systems Research, 35(2), 783-806

Zhang. D., Peng. G., Yao. Y., T. R. Browning (2023), “Is a College Education Still Enough? The IT-Labor Relationship with Education Level, Task Routineness, and Artificial Intelligence,” Information Systems Research.

Petryk, M., Rivera, M., Bhattacharya, S., Qiu, L., & Kumar, S. (2022). How Network Embeddedness Affects Real-Time Performance Feedback: An Empirical Investigation. Information Systems Research, 33(4), 1467-1489.

Zhuang, M., Fang, E., Lee, J. , Li, X (2021), “The effects of price rank on clicks and conversions in product list advertising on online retail platforms,” Information Systems Research.

Rivera, M., Qiu, L., Kumar, S., & Petrucci, T. (2021). Are Traditional Performance Reviews Outdated? An Empirical Analysis on Continuous Real-Time Mobile Feedback in the Workplace. Information Systems Research, 32(2), 517-540.

Sun H, Fan M, Tan Y (2019) “An Empirical Analysis of Seller Advertising Strategies in an Online Marketplace," Information Systems Research, forthcoming.

Zhang, Dawei Cheng, Zhuo, Mohammad, Hasan, and Barrie Nault, 2015, “Information Technology Substitution Revisited,” Information Systems Research, Volume 26.

Ko, D., Mai, F., Shan, Z., D. Zhang. “Operational Efficiency and Patient-Centered Healthcare: A View from Online Physician Reviews” Forthcoming at Journal of Operations Management.

Song, P., Zuo, L., Peng, D.X., and Fang, E., 2024, Product personalization and brand retailer performance: The critical role of brand retailer-upstream supplier control. Forthcoming at Journal of Operations Management.

Peng, D.X., Yuan, Y., Ding, X., Chandrasekaran, 2023, A., Impact of Nurse Staffing on Turnover and Quality: An Empirical Examination of Nursing Care within Hospital Units, Journal of Operations Management, 69(7), 1124-1152.

Heim, G. R., Peng, D.X., 2022. Introduction to the special issue on “Technology management in a global context: From enterprise systems to technology disrupting operations and supply chain”, Journal of Operations Management.

Schecter, A., Wowak, K., Berente, N., Ye, H. and Mukherjee, U. (2021). A Behavioral Perspective on Call Center Routing: The Role of Inertia. Journal of Operations Management, 67(8), pp.964-988.

Ding, X., Peng, D.X., Heim, G. (2020). Service Mix, Market Competition, and Cost Efficiency: A Longitudinal Study of U.S. Hospitals, Journal of Operations Management, January/March 2020, 176-198

Wani Deepa, and Manoj K. Malhotra, 2018, “Does the Meaningful Use of Electronic Health Records Improve Patient Outcomes?” Journal of Operations Management, Vol. 60, 1-18.

Wani Deepa, Manoj K. Malhotra, and Sriram Venkataraman, 2018, “Impact of Competition on Process of Care and Resource Investments,” Journal of Operations Management, Vol. 57, 23-35. (Winner of honorable mention for Jack Meredith JOM Best Paper Award).

Lu, G., Ding, X., Peng, D.X., Addressing Endogeneity in OM Research: A Literature Review and Practical Guide, (2018), Journal of Operations Management, 64(November 2018), 53-64

Mackelprang, Alan W., and Manoj K. Malhotra, 2015, “The Impact of Bullwhip on Supply Chains: Performance Pathways, Control Mechanisms, and Managerial Levers,” Journal of Operations Management, Volume 36, 15-32.

Bregman, R., Peng, D.X., Chin, W. (2015) “The Effect of Controversial Global Sourcing Practices on the Ethical Judgments and Intentions of U.S. Consumers”, Journal of Operations Management. (36) 229-243

Malhotra, Manoj K., Cherry Singhal, Guangzhi Shang, and Robert E. Ployhart, 2014, “A Critical Evaluation of Alternative Methods and Paradigms for Conducting Mediation Analysis in Operations Management Research,” Journal of Operations Management, Vol. 32, 127-137.

Lu, G., Du. R., Peng, D.X., (Equal contribution)., Can consistency improve performance? The effect of work schedule consistency on cashier productivity, Forthcoming, Manufacturing & Service Operations Management.

Fu, X., Qi, J., Yang, C., & Ye, H. (2024). Elective Surgery Sequencing and Scheduling under Uncertainty. Manufacturing & Service Operations Management, 26(3), 893-910

Chung Moonwon, Luv Sharma, and Manoj K. Malhotra, 2023, "Impact of Modularity Design on Mobile App Launch Success," Manufacturing & Service Operations Management, Vol. 25, No. 2, 756-774.

Tang, T, Fang, E., and Qualls W. (2020), “The Effects of Knowledge and Network Alignment in Open Source Software Development,” forthcoming at MIS Quarterly (UTD 24 and FT50).

Xue, Ling, Yang, Ke, and Yao, Yuliang, "Examining the Effects of Interfirm Managerial Social Ties on IT Components of Diversity: An Agency Perspective." Forthcoming, MIS Quarterly.

Sun, H., Fang, E., Dong, B., and Li, X. (2024) “Swimming with the Shark: The Effects of Platform Price Promotion and In-Platform Advertising on Third-Party Retailer Performance in Hybrid Online Retailing” Production and Operations Management.

Zhang, Y., Peng, D.X., Zhao, X., Lei, Y., 2024, An Empirical Investigation of Manufacturers’ Operations Innovations in New Product Development Enabled by E-Commerce Platforms, Production and Operations Management.

Wang, K., Feng, M., Shang, J., Zhang, D., Peng, D.X., 2024, Analyzing Professional Ethics of Physicians Using Online Patient Reviews: A Machine Learning Approach, Accepted by Production and Operations Management.

Yin, H., Peng, D.X., Chen, Z., Zhao, X. (equal contrition first author), 2023, The Effects of Signaling Blockchain-based Track and Trace on Consumer Purchases: Insight from a Quasi-natural Experiment, Production and Operations Management.

Xingyue Zhang, James Dearden, and Yuliang Yao. 2022, "Let Them Stay or Let Them Go? Online Retailer Pricing Strategy for Managing Stockouts," Production and Operations Management, forthcoming.

Wani Deepa, Manoj K. Malhotra, and Jonathan Clark, 2021, “Strategic Design Attributes, Customer Experience, and Co-Created Service Choice: Evidence from Florida Hospitals” Production and Operations Management, Vol. 30, No. 1, 210-234.

Fan, L., Zhao, M., Peng, D. X., 2021, Differentiating Interhospital Transfer Types: Varied Impacts and Diverging Coordination Strategies. Production and Operations Management, Forthcoming.

Rea, D., Froehle, C., Masterson, S., Stettler, B., Fermann, G. and Pancioli, A., 2021. Unequal but Fair: Incorporating Distributive Justice in Operational Allocation Models. Production and Operations Management, 30(7), pp.2304-2320.

Sun, H., Chen, J. and Fan, M. (2021), Effect of Live Chat on Traffic-to-Sales Conversion: Evidence from an Online Marketplace. Production and Operations Management, 30: 1201-1219.

Ye, H., Luedtke, J. and Shen, H. (2019). Call Center Arrivals: When to Jointly Forecast Multiple Streams?. Production and Operations Management, 28(1), pp.27-42.

Peng, D. X., Lu, G., (2017). “Exploring the Impact of Delivery Performance on Customer Transaction Volume and Unit Price: Evidence from an Assembly Manufacturing Supply Chain", Production and Operations Management, 26(5), 880-902

Perdikaki, O., Peng, D. X., Heim, G.R. (2015). “Impact of Customer Traffic and Service Process Outsourcing Levels on e-Retailer Performance”, Production and Operations Management, 24(11), 1794-1811

Peng, D. X., Heim, G.R., Mallick, D. (2014). "Collaborative Product Development: The Effect of Project Complexity on the Use of Information Technology Tools and New Product Development Practices." Production and Operations Management, 23(8), 1421-1438.

Michael Barnett, Andrew Olenski, Ada, Sacarny. "Common Practice: Spillovers from Medicare onto Private Health Care." American Economic Journal 15(3): 65-88, 2023.

"The Times They Are a-Changing: Experimenting with Dynamic Adverse Selection" (Felipe Augusto de Araujo, with Stephanie Wang and Alistair Wilson), American Economic Journal: Microeconomics 2021, 13(4): 1-22 (https://doi.org/10.1257/mic.20190088).

"Preferences vs. Strategic Thinking: An Investigation of the Causes of Overcommunication" (Ernest Lai, Jonathan Lafky, and Wooyoung Lim), Games and Economic Behavior, 136 (2022), 92-116.

Lai, Ernest, Andreas Blume, Wooyoung Lim, 2019, "Eliciting Private Information with Noise: The Case of Randomized Response," Games and Economic Behavior, 113, 356-380.

Lai, Ernest, Lim, Wooyoung, and Joseph Tao-yi Wang, 2015, "An Experimental Analysis of Multidimensional Cheap Talk," Games and Economic Behavior 91, 114-144.

Gandhi, A, A, Olenski, Ruffini, K, Shen, K., 2024, "Alleviating Worker Shortages with Targeted Subsidies: Evidence from Incentive Payments in Health Care". Review of Economics and Statistics.

Olenski, A. and Sacher, S., 2024, "Estimating Nursing Home Quality with Selection." Review of Economics and Statistics.

Abhay Aneja, Oren Reshef, Gauri Subramani; 2024, Attrition and the Gender Patenting Gap. The Review of Economics and Statistics.

Glaser, D.J. and A.S. Rahman "Ex Tridenti Mercatus? - Seapower and Trade During the Age of Globalization." 2016. Journal of International Economics 100(2): 95-111. May 2016.

Dhaval M. Dave and Muzhe Yang. 2022, “Lead in Drinking Water and Birth Outcomes: A Tale of Two Water Treatment Plants,” Journal of Health Economics 84.

Mengcen Qian, Shin-Yi Chou, and Ernest Lai, 2020, “Confirmatory Bias in Health Decisions: Evidence from the MMR-Autism Controversy”, Journal of Health Economics, 70.

Chang, H-H. and C. Meyerhoefer. “Inter-brand Competition in the Convenience Store Industry, Store Density and Healthcare Utilization”, Journal of Health Economics, May 2019, 65:117-132.

Shin-Yi Chou, Mary E. Deily, Suhui Li and Yi Lu, 2014, “Competition and the Impact of Online Hospital Report Cards”, Journal of Health Economics, 34(2): 42-58.

Sebnem Kalemli-Özcan, Alex Nikolsko–Rzhevskyy, Jun Hee Kwak, 2020, Does trade cause capital to flow? Evidence from historical rainfall, Journal of Development Economics, Volume 147.

Shin-Yi Chou, Michael Grossman and Jin-Tan Liu, 2014, “National Health Insurance and Child Health: A Natural Experiment in Taiwan”, Journal of Development Economics, 111: 75-91.

Jenny Aker, Michael Klein, Stephen O’Connell and Muzhe Yang. 2014, “Borders, Ethnicity and Trade,” Journal of Development Economics 107: 1–16, March.

Felipe A. Araujo, Christopher F. Chabris, and Michelle N. Meyer, 2024, "The Effect of On-the-Job Experience on Base-Rate Neglect: Evidence from Medical Professionals," forthcoming at Management Science.

Qichao Shi, James Dearden, and Ernest Lai, 2024, “Shuffling as a Sales Tactic: An Experimental Study of Selling Product Rankings.” Management Science.

Chaplinsky, Susan,Hanley, Kathleen Weiss and Moon, S., The JOBS Act and the Costs of Going Public, 2017, forthcoming” Journal of Accounting Research.

Giulio Girardi, Kathleen Weiss Hanley, Stanislava Nikolova, Lorianna Pelizzon, and Mila Getmansky Sherman, 2021, Portfolio Similarity and Asset Liquidation in the Insurance Industry, Journal of Financial Economics 142, 69-96.

On the Performance of Volatility-Managed Portfolios, (X. Yan with Scott Cederburg, Mike O'Doherty, and Feifei Wang), Forthcoming in Journal of Financial Economics.

Shorting Flows, Public Disclosure, and Market Efficiency, (X. Yan with Xue Wang and Lingling Zheng), Forthcoming in Journal of Financial Economics.

Bakke, Tor-Erik, Mahmudi, Hamed, Fernando, Chitru, S. and Salas, Jesus M., 2016, “The Causal Effect of Option Pay on Corporate Risk Management,” Journal of Financial Economics 120, 623-643.

Yang, K., Lie, E., Jiang, F., Q. Huang, 2014, “The Role of Investment Banker Directors in M&A: Can Experts Help?,” Journal of Financial Economics 112(2), 269-286.

Chemmanur, Tom, Krishnan, Karthik, Lei, Kong, and Yu, Qianqian, "Top Management Human Capital, Inventor Mobility, and Corporate Innovation." Forthcoming, Journal of Financial and Quantitative Analysis.

Yang, K., Cai, J., R. Walkling, (in press), “The Price of Street Friends: Social Networks, Informed Trading, and Shareholder Costs,” Journal of Financial and Quantitative Analysis.

Veljko Fotak, Hye Seung (Grace) Lee, William L. Megginson, and Jesus M. Salas.., 2024, The Political Economy of Tariff Exemption Grants, Journal of Financial and Quantitative Analysis.

Ertugrul, Mine, Karthik Krishnan, Bo Xu, Qianqian Yu. 2024, Corporate Patenting, Customer Capital, and Financial Market Outcomes. Journal of Financial and Quantitative Analysis. 2024; 59(5): 2425-2458

Brockman, P., Tresl, J., Unlu, E., and J. Hanousek, 2021, “Dividend Smoothing and Firm Valuation,” forthcoming at Journal of Financial and Quantitative Analysis.

André Betzer, Hye Seung (Grace) Lee, Peter Limbach, and Jesus M. Salas.., 2020, Are Generalists Beneficial to Corporate Shareholders? Evidence from Exogenous Executive Turnovers, Journal of Financial and Quantitative Analysis, 55 (2), pp 581-619.

Brockman, P., Firth, M., Mao, X., Rui, O. M., and H. Zou, 2019, “Guanxi and Raising External Equity Capital,” Journal of Financial and Quantitative Analysis 54(3), 1193-1230.

Hedge Funds: The Good, the Bad, and the Lucky, 2017, Yong Chen, Mike Cliff, Haibei Zhao. Journal of Financial and Quantitative Analysis 52, 1081−1109.

Adebambo, B., Brockman, P., and Yan, X., 2015, “Anticipating the 2007-2008 Financial Crisis: Who Knew What and When Did They Know It?,” Journal of Financial and Quantitative Analysis 50, 647-669.

Brockman, P., Drobetz, W., Ghoul, S., Guedhami, O., and Y. Zheng, 2023, "Do Foreign Institutional Investors Affect International Contracting Evidence from Bond Covenants," forthcoming at Journal of International Business Studies.

Brockman, P., Ghoul, S., O., and Guedhami, O., and Y. Zheng, 2020, “Does Social Trust affect International Contracting? Evidence from Foreign Bond Covenants," forthcoming at Journal of International Business Studies.

Redemptions in Kind and Mutual Fund Liquidity Management, 2022, Vikas Agarwal, Honglin Ren, Ke Shen, Haibei Zhao. Review of Financial Studies, forthcoming.

Investor Protection and Capital Fragility: Evidence from Hedge Funds around the World, 2020, George Aragon, Vikram Nanda, Haibei Zhao. Review of Financial Studies 34: 1368–1407.

Hanley, Kathleen Weiss and Gerard Hoberg. 2019. Dynamic Interpretation of Emerging Risks in the Financial Sector, forthcoming, Review of Financial Studies.

Interfund Lending in Mutual Fund Families: Role in Liquidity Management, 2019, Vikas Agarwal and Haibei Zhao. Review of Financial Studies 32: 4079–4115.

X. Yan, and L. Zheng, "Fundamental Analysis and the Cross-Section of Stock Returns: A Data-Mining Approach", Review of Financial Studies 30, 2017, 1382-1423.

Brockman, P., Subasi, M., Wang, J., and Zhang, E., 2024, “Do Credit Rating Agencies Learn from Option Markets?,” forthcoming at Management Science.

Bowen III, Donald E., Laurent Frésard, and Gerard Hoberg. "Rapidly Evolving Technologies and Startup Exits" Management Science, Forthcoming.

Financial Industry Affiliation and Hedge Fund Performance, (Xuemin Yan with Lingling Zheng), Forthcoming in Management Science.

Investor Overconfidence, Firm Valuation, and Corporate Decisions, (X. Yan with Biljana Nikolic), Management Science 64, 2018, 5349-5369.

Bowen III, Donald E., Laurent Frésard, and Jérôme P. Taillard. "What’s your identification strategy? Innovation in corporate finance research." Management Science 63, no. 8 (2017): 2529-2548.

Vinokurova, N. & Kapoor, R. 2020. Converting Inventions into Innovations in Large Firms: How Inventors at Xerox Navigated the Innovation Process to Commercialize Their Ideas. Strategic Management Journal 41(13): 2372-2399.

Kiss, A. N., Libaers, D., Barr, P.S., Tang, W., Zachary, M. (2020). CEO cognitive flexibility, information search, and organizational ambidexterity. Strategic Management Journal - accepted in April 2020

Vinokurova, N. 2019. Reshaping Demand Landscapes: How Firms Change Customer Preferences to Better Fit Their Products. Strategic Management Journal 40(13): 2107-2137.

Kiss, A. N., & Barr, P. S. (2015). New venture strategic adaptation: The interplay of belief structures and industry context. Strategic Management Journal, 36(8), 1245-1263.

Ward, Andrew, Brown, Jill, Anderson, Anne and Salas, Jesus, "Do Investors Care About Director Tenure? Insights from Executive Cognition and Social Capital Theories," May/June 2017 issue, Organization Science.

Gianiodis, Peter, Santoro, Michael, and Jill Brown, 2015, “Following Doctors’ Orders: Organizational Change as a Response to Human Capital Bargaining Power,” Organization Science, Volume 26.

Quigley, T., Hubbard, T., Ward, A.e, Graffin, S., (2020) Unintended Consequences: Information Releases and CEO Stock Option Grants. Academy of Management Journal 63(1) 155-180.

Roberson, Q. M., Moore, O. A., & Bell, B. S. (In-press). An active learning approach to diversity training. Academy of Management Review.

Rothman, Naomi B., and Melwani, S. (2017). Feeling Mixed, Ambivalent, and In Flux: The Social Functions of Emotional Complexity for Leaders, Academy of Management Review, Special Issue on Integrating Affect and Emotion in Management Theory, 42, 259-282.

Michael Luca, Abhishek Nagaraj, and Gauri Subramani; 2024, Getting on the Map: The Impact of Online Listings on Business Performance. Management Science.

Paley, Anna, Robert W. Smith, Jacob D. Teeny, and Daniel M. Zane (2024), “Production Enjoyment Asymmetrically Impacts Buyers’ Willingness to Pay and Sellers’ Willingness to Charge,” Journal of Marketing, 88 (6), 85-102.

Dong, Beibei, Mengzhou Zhuang, Eric (Er) Fang, and Minxue Huang, “Tales of Two Channels: Digital Advertising Performance Between AI Recommendation and User Subscription Channels,” forthcoming at Journal of Marketing.

Puzakova, Marina and Kwak, Hyokjin, "Should Anthropomorphized Brands Engage Customers? The Impact of Social Crowding on Brand Preferences," forthcoming in the Journal of Marketing

Fang, Eric (Er), Beibei Dong, Mengzhou Zhuang, and Fengyan Cai (2022), "We Earned the Coupon Together": The Missing Link of Experience Cocreation in Shared Coupons," forthcoming at Journal of Marketing, https://doi.org/10.1177/00222429221126990.

Harmeling, C., Fang, E., Palmatier, R. and Wang, D. (2018), “Group Marketing: The Dynamic Effects of Online Group Conformity on Performance” (leading article) Sep at Journal of Marketing (Maynard Award Winner) (UTD 24 and FT50).

Kozlenkova, I, Palmatier, R., Fang, E., and Huang, M..X. (2018), “Online Digital Community Formation” Journal of Marketing (UTD 24 and FT50).

Wang, Y, Lee, J., Fang, E., Ma, S. (2017), “Project Customization and Dilemma between Product Cost and Benefit,” Journal of Marketing (UTD 24 and FT50).

Fang, E., Lee, J., Yang, Z. (2015), “The Timing of Codevelopment Alliances in New Product Development Processes: Returns for Upstream and Downstream Partners,” Journal of Marketing, 79(1), 64-82. (UTD 24 and FT50).

Hyokjin Kwak, Puzakova, Marina, and Joseph F. Rocereto, 2015, “Better Not Smile at the Price: The Differential Role of Brand Anthropomorphization on Price Fairness,” Journal of Marketing 79 (4), 56-76.

Sivakumar, K., Li, Mei, and Dong, Beibei, 2014, “Service Quality: The Impact of Frequency, Timing, Proximity, and Sequence of Failures and Delights,” Journal of Marketing 78, 41-58.

Tang, T., Fang, E. and Wang F. (equal authorship) (2014), “Is Neutral Really Neutral? The Effects of Neural User Generated Content (UGC) on Product Sales,” Journal of Marketing, 78 (4), 41-58. (Media coverage by AMA and Marketing News) (UTD 24 and FT50).

Humphreys, A., Isaac, M. S., & Wang, R. J. H. (2021). Construal matching in online search: applying text analysis to illuminate the consumer decision journey. Journal of Marketing Research, 58(6), 1101-1119.

Dearden, J. A., Grewal, R., & Lilien, G. L. (2019). Strategic Manipulation of University Rankings, the Prestige Effect, and Student University Choice. Journal of Marketing Research, 56(4), 691-707.

Bagchi, Rajesh, Koukova, Nevena T., Gurnani, Haresh, Nagarajan, Mahesh, and Shweta Oza, 2016, “Walking in My Shoes: How Expectations of Role Reversal in Future Negotiations Impact Present Behaviors,” Journal of Marketing Research 53(3), 381-395.

Fang, E., Lee, J., and Palmatier, R. (2016), “The Effects of Plural Structure Alliance on Firm Performance” Journal of Marketing Research (UTD 24 and FT50).

Fang, E., Lee, J., Han, S., and Palmatier, R. (2016) “If It Takes a Village to Foster Innovation, Success Depends on the Neighbors: The Effects of Global and Ego Networks on New Product Launches”, Journal of Marketing Research (UTD 24 and FT50).

Fang, E., Li, X., Huang, M., Palmatier, R. (2015), “Direct and Indirect Effects of Buyers and Sellers on Search Advertising Revenues in Business-to-Business Electronic Platforms,” Journal of Marketing Research, 52(3), 407-422. (Featured in Marketing Science Institute Report as one of the most impactful articles) (UTD 24 and FT50).

Zane, Daniel M., Robert W. Smith, and Rebecca Walker Reczek (2020), “The Meaning of Distraction: How Metacognitive Inferences from Distraction during Multitasking Affect Brand Evaluations,” Journal of Consumer Research, 46 (February), 974-994.

Humphreys, A., and Wang, R.J.H. (2018). "Automated Text Analysis for Consumer Research." Journal of Consumer Research, 44(6), 1274-1306.

Puzakova, Marina and Pankaj Aggarwal (2018), "Brands As Rivals: The Role of Brand Anthropomorphism and Consumer Pursuit of Distinctiveness," Journal of Consumer Research, forthcoming.

Reczek, Rebecca Walker, Julie R. Irwin, Daniel M. Zane, and Kristine R. Ehrich (2018), “That’s Not How I Remember It: Willfully Ignorant Memory for Ethical Product Attribute Information,” Journal of Consumer Research, 45 (June), 185-207.