Marketing a travel destination with humanlike characteristics can attract some tourists, but turn off others. What the tourism industry needs to know.
In this episode of Lehigh University’s College of Business ilLUminate podcast, we are speaking with Dean Georgette Chapman Phillips about the Year of Learning program.
While many employees will continue working part-time from home, real estate expert Loren Keim also sees “a substantial return to the office environment, probably in a hybrid model over the next few years.”
Ahmed Rahman discusses what the federal government and the Federal Reserve could have done to more effectively counter soaring inflation in the U.S.
Economic Risk poses the greatest threat to the global supply chain in the 3rd quarter of 2022, according to the new Lehigh Business Supply Chain Risk Management Index.
Contrary to conventional wisdom, certain wealthy, knowledgeable consumers may be willing to pay more for luxury goods with a "quiet" brand logo, research suggests.
Do women on corporate boards improve long-term firm performance? Two Lehigh Business professors discuss their study examining that question.
The Aspen Institute’s Judy Samuelson discusses the need for corporations to make longer-term investments to create real value, instead of focusing solely on shareholder value.
Two recent studies shine light on how the federal government and employers, respectively, could improve how they respond to future crises.
Why are women so badly underrepresented in the U.S. patent process, a key measure of innovation? Gauri Subramani’s research helps shed light on what’s going on.
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