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For more than 100 years, Lehigh College of Business has been home to a thriving academic community, one that has launched the careers of students who are both critical thinkers and pioneers in industry.
That commitment to scholarship has always been an integral part of our culture and has long been a core component of our curriculum, which is highly collaborative and cross-disciplinary in nature.
The following research centers and institutes provide students and faculty opportunities to work and research collaboratively on real-world, relevant business issues.
The Center for Digital Marketing Strategy and Analytics will bring the latest developments in research and practice together to stimulate discussion and generate new ideas for education and knowledge in the field of digital marketing strategy and analytics, understand current industry practices, promote theoretical advancements on the topic, and combine these insights across academia and industry to spur new theoretical insights and inform future state-of-the-art practices in digital marketing strategy and analytics.
Brings the latest developments in research and practice together to stimulate discussion and generate new ideas for education and knowledge in the field of financial services. Encompasses the Financial Services Laboratory (FSL), which continues to serve as the center for understanding, creating, and employing financial data and software on the Lehigh University campus.
Provides a multidisciplinary approach to value chain research and education, creating opportunities for innovation by integrating analytical and quantitative engineering approaches with process-driven and field-based business research.
Serves as a hub for entrepreneurial activity at Lehigh by supporting the university's existing nationally recognized cross-disciplinary programs, while creating resources and infrastructure to support the related activities of academic departments and programs across Lehigh's four colleges.
Is an interdisciplinary resource in Lehigh University's College of Business. The Martindale Center advances educational and scholarly programs to increase understanding of the U.S. economy and its relationship with the world economy.
Supports undergraduate courses in real estate and real estate finance, scholarly research in real estate, and sponsors joint activities with practitioners in the real estate field.
Provides student support for the traditional modes of business communication, such as writing technique, rhetoric, and oral presentation. It also partners with faculty to develop methods for improving students' writing and presentation skills.
Provides consulting services and educational programs to entrepreneurs wanting to start or grow a small business.