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Please Note: All curriculum and STEM-designations listed below are currently pending final faculty approval.
Our full-time MBA offers 4 STEM-designated concentrations.
The Lehigh full-time MBA program offers a variety of concentration areas. A concentration does not need to be declared at the time of application. In fact, many students earn an MBA without choosing an area of concentration, which allows them to take elective coursework from a wide range of topics. However, if you are interested in a certain concentrated area, our menu of concentrations are listed below.
Business Analytics
Total: 12 credits
Rapid advancement in information technology has created a data rich environment for organizations in all sectors. How to collect appropriate data, how to evaluate data collection methods and sources, and how to use the data to gain business insights and improve decision making have been challenging to managers. This concentration is designed to give students exposure to business data collection, storage and retrieval, predictive models, and applications for improved decision making in the modern organization.
Select 12 credits from the following courses:
- BIS 456 Business Analytics for Decision Making (3 credits)
- BIS 458 Data Management for Managers (3 credits)
- BUAN 448 Predictive Analysis in Business (3 credits)
- BUAN 452 Business Analytics and Modeling (3 credits)
- BUAN 468 AI Strategy and Management (3 credits)
- ECO 403 Econometric Software (3 credits)
- GBUS 424 Advanced Topics in Financial Management (3 credits)
- GBUS 461 Marketing Analytics (3 credits)
- GBUS 466 Marketing Research and Analysis (3 credits)
- MACC 430 Data Analytics for Accountants (3 credits)
- MKT 312 Marketing Research (3 credits)
- MKT 325 Consumer Insights through Data Analysis (3 credits)
- MKT 326 Marketing Analytics and Artificial Intelligence in the Digital Space (3 credits)
Finance
Total: 12 credits
An interdisciplinary approach between the Finance and Management departments in the College of Business, this concentration equips MBA students with a strong background in corporate finance while also integrating new venture analysis in how organizations enhance their capabilities to organize, execute, and invest in new ventures. What makes this concentration unique is that few finance concentrations allow students to access the mindset of an entrepreneur.
Select 12 credits from the following courses:
- GBEN 407 Startups & Pivots (1 credit)
- GBEN 409 Financial Forecasting (1 credit)
- GBEN 410 Financing Startups (1 credit)
- GBEN 412 Going Public (1 credit)
- GBUS 419 Financial Management (3 credits)
- GBUS 420 Investments (3 credits)
- GBUS 424 Advanced Topics in Financial Management (3 credits)
- GBUS 426 Financial Markets and Institutions (3 credits)
- GBUS 473 International Finance (3 credits)
Marketing
Total: 12 credits
The importance of the marketing function is recognized by all sizes and types of organizations. Focusing on the creation of superior customer value and sustainable competitive advantage from an integrative perspective, the marketing concentration addresses a wide range of issues from global strategies to branding methods and is designed to be flexible in order to meet traditional and non-traditional marketing positions and situations.
Select 12 credits from the following courses:
- GBUS 460 Strategic Marketing Management (3 credits)
- GBUS 461 Marketing Analytics (3 credits)
- GBUS 465 Creating Breakthrough Innovations (3 credits)
- GBUS 466 Marketing Research and Analysis (3 credits)
- GBUS 467 Sales Management (3 credits)
- GBUS 468 Future of Marketing (3 credits)
- GBUS 470 Marketing Communications Strategies (3 credits)
- GBUS 471 Strategic Brand Management (3 credits)
- GBUS 475 Global Marketing Strategies (3 credits)
- MKT 437 Customer Insights and Marketing Strategy for Managers (3 credits)
Operations and Supply Chain Management
Total: 12 credits
Through in-depth study of an organization’s value chain, the Operations and Supply Chain Management concentration demonstrates how these activities are linked both internally and externally. In a creative, hands-on environment that uses case studies and industry experts, students explore the multiple factors that have impact on a company’s supply chain.
Select 12 credits from the following courses:
- BIS 456 Business Analytics for Decision Making (3 credits)
- BIS 458 Data Management for Managers (3 credits)
- GBUS 432 Demand and Supply Chain Planning (3 credits)
- GBUS 447 Negotiation (3 credits)
- GBUS 450 Strategic Supply Management (3 credits)
- GBUS 453 Transportation and Logistics Management (3 credits)
- GBUS 456 Applied Supply Chain Models (3 credits)
- GBUS 492 Special Topics (1-4 credits)
- SCM 309 Supply, Cost and Risk Management (3 credits)
- SCM 330 Analytics for Service Operations (3 credits)
- SCM 342 e-Business Enterprise Applications (3 credits)